Mission Statement
El Modeno Gardens, Inc. strives for excellence and market leadership by creating and maintaining customer satisfaction through innovation, product quality, and customer service. We endeavor to provide an environment of growth to challenge our staff and give them an opportunity to excel. At El Modeno Gardens, Inc., we take pride in the results of our efforts: plant material to "Color Your World."

El Modeno Gardens, Inc. started in 1958 as a specialty fern grower in an area called El Modena which is now part of the City of Orange. The Company soon began growing "color" in 1 gallon and 5 gallon containers to fill a niche in the market. In 1967 the Company moved to a site on The Irvine Ranch in Irvine, California. This facility still remains as the corporate headquarters with 90 acres of greenhouses, shadehouses, and field production. Over the years the Company has added six new growing grounds -- with a total of six in California and one in Texas. In 1980, 145 acres in Hollister were purchased and developed; in 1994 200 acres in Valley Center were purchased and are still being developed; in 1997 a nursery facility was acquired in Watsonville with both greenhouse and outdoor growing space; in 2000 245 acres of open land was purchased in the Lake Mathews area of Perris, and in 2003 locations were added in both Imperial County and Tyler, Texas. The Company employs over 700 people on a year-round basis to support its operations.

Within the industry, El Modeno Gardens, Inc. is recognized as a leader in product development. Several introductions into the marketplace can be directly attributed to the efforts of El Modeno Gardens, Inc. The foremost example is the Euryops 'elmo elite' 'GreenGold'®. Another significant introduction is the Gerbera jamesonii 'Jaunty'®. This Transvaal Daisy was bred by staff at El Modeno Gardens, Inc. and is intended to be used as a landscape plant, with blooms that make excellent cutflowers in the home.

As El Modeno Gardens, Inc. expanded over the years many product lines have been added. Today, the product mix includes: annuals, perennials, flowering shrubs and vines for landscape use, holiday crops such as Poinsettias and Living Christmas Trees, a wide assortment of garden ferns and many patented items grown exclusively by El Modeno Gardens, Inc. These patented plants include such items as the groundcover rose ‘Flower Carpet’® Coral, the fifth release in the series of highly popular Flower Carpet easy-care groundcover roses, patented daylily varieties in a series selected by the All American Daylily Selection Committee (Daylilies are the most widely used perennial in North America), Canna ‘Tropicanna’® and ‘Dream’® Roses.

To achieve success in growing high quality plants and balancing that with the needs of it's community, the Company always uses best management practices in its growing cycle. As one of the few large wholesale nursery operations in the United States that is still family owned and operated, the management team takes pride in producing plants that beautify your environment, that are also grown using good environmental management practices.

The Company continues to look forward with excitement to the opportunities and challenges the future holds. Join us in promoting the joys of gardening and plants.